Video Production of Consultant's Training
Course and Packaging Materials
Michael Santos spent 26 years in federal prisons for an
offense he committed as a 23 year old. After earning a B.A.
and M.A. degrees in prison, and writing several best-selling
books on prison reform, Michael emerged from prison
ready to share his story and help those still incarcerated
to become law-abiding, productive citizens when they
During his time in prison, Michael developed the Straight A Guide, a program to teach prisoners the
essential and necessary skills they need to lead a contributing life. Without any experience producing
training materials for broad distribution, Michael contacted us for advice and help.
How We Helped
After reviewing Michael’s voluminous materials on the Straight A Guide, we devised a plan for producing a
series of training videos that became the Straight A Guide program. We coached Michael on effective
presentation skills and worked closely with him in the studio to produce the 10 Module Straight A Guide
Once the videos were ready, we designed the graphics and packaging for the 10 DVD program. We
coordinated with a large fulfillment company to produce the DVDs in bulk, package and box the DVDs for shipment to Michael’s customers. Michael, through the Michael G. Santos Foundation, was ready to present the Straight A Guide program to prisons and law enforcement agencies throughout the U.S.
Armed with a compelling story and training program, and a professionally packaged product, Michael and
his foundation director immediately received orders from a variety of institutions in several states. This year Michael expects over 10,000 users of his Straight A Guide skills development program in federal, state and juvenile institutions.