Selling To The E-Suite
The no-nonsense process for reaching and engaging with senior executives.
Even the most sophisticated sales professionals find it
increasingly difficult to gain access to decision makers and
influencers at the highest levels. Old techniques no longer
work. Today, access to senior executives in complex
organizations demands comprehensive preparation and
flawless sales call execution.
The process and methodology for breaking
Selling To The E-Suite™ provides anyone who meets with
senior executives with the process and methodology required to call on senior executives in their customer organizations. Sales Professionals and support staff learn to:
Determine the appropriate levels at which executives should be contacted
Engage sooner with senior executives to speed the sales cycle
Move from information broker to knowledge broker and consultant
Become the "go to guy" senior executives rely on
Assess the potential impact of a senior executive sales call
Craft unique messages designed to get the appointment when needed
Learn to move beyond sales to managing the executive meeting
A unique, structured approach.
Based on proven results, Selling To The E-Suite™ goes far beyond tactics and techniques that senior executives easily see through. Participants take advantage of a carefully honed structure for reaching
senior executives and performing effectively when in the meeting.
Hands-on, real world tools make all the difference.
The E-Suite Call Plan Qualifier and Meeting Planner give you the confidence you need to make an
effective sales call. Sales professionals come away better knowing what motives senior executives and
how to determine when to make – or not make – a call. This ensures launching =every sales campaign
at the right time with the right support.
A comfortable fit for any organization.
Selling To The E-Suite™ provides a plan and tool set that integrate smoothly with any organization’s
sales process, building on the methodology you've painstakingly developed. You strengthen your team
with new ways to move sales relationships forward and more effectively manage key customer