Managing strategic partners is priority account management.
Implementing a successful strategic account management
program requires a system and methodology for managing
key customer relationships that aligns with your company’s
goals and objectives. Strategic Partners™ is a priority
account management plan that focuses on helping your
sales team develop mutual =business objectives with your
Old methodologies and techniques for managing and
growing business with key partners will no longer work. To
survive and prosper today, sales professionals must work
closely with key accounts to ensure two-way profitability
and success. This requires understanding key influencers in the strategic account from their perspective.
The process and methodology for breaking through.
Strategic Partners™ provides account managers with the process and methodology needed to
achieve true win-win relationships with strategic accounts. The online course and optional workshop
enables the strategic account manager to:
Measure key account relationship strength today and estimate for tomorrow
Motivate key decison-makers to become enthusiastic supporters of your product and
Effectively communicate initiatives to key customers and internal sales support and
Develop strategic objectives that guide short-term and long-term selling activitites designed
to produce sustainable results
Move beyond making sales to managing sales and key customer relationships
Build credibility, trust and confidence with decision influencers to ensure continued,
profitable business with key customers
Decrease price sensitivity and minimize competitive risks
A unique, structured approach.
Based on proven results, Strategic Partners™ guides your sales professionals in managing strategic accounts to better fulfill your corporate goals and objectives. Your team will learn how to work closely
with your key partners to maximize profits, increase market share and enhance end-user satisfaction.
Hands-on, real world tools make all the difference.
You will generate strong strategic account plans with the Strategic Planner tool. You will have everything
you need to show your customers that you have the tools and know-how to manner your relationships
with business acumen.
A comfortable fit for any organization.
Strategic Partners™ fits smoothly with any sales methodology you now use. We tailor all of our
programs and workshops to integrate seamlessly with the processes you've painstakingly built.